Designing Brands for Market Authority

We bridge the gap between operational excellence and strategic trust.

PicklesBucket is a boutique branding agency based in London.
 
Partnering with global organizations to transform operational excellence into commanding brand authority.
 
From architecture to execution, we merge industrial logic with technical precision to build identities that demonstrate reliability and are designed for market dominance.
Exterior view of the agency through glass window

/ Mission

To empower businsses with the clarity, confidence, and credibility they need to launch brands that command authority and build the future they envision.

/ Vision

To become the creative partner trusted by businesses worldwide, known for crafting brands that bridge vision and trust, and for making premium design accessible to ambitious enterprises everywhere.

A Brand Isn’t Decoration, It’s the Bridge Between Vision and Trust.

We believe branding is about connection, not decoration.

A great brand lifts a business from idea to credibility. It shapes how customers listen, how partners believe, and how leaders feel about what they’re building.

Our role is to guide that transformation, crafting the identity, tone, and presence that make belief possible.

/ From Engineering Logic to Branding Agency

Founded by Osman Assem, an engineer turned creative director. PicklesBucket brings a unique dual-perspective to branding: the structural precision of an engineer combined with the creative soul of a designer.

With over 12 years managing global supply chains for multinational organizations and 16 years in design, Osman realized that businesses don't fail because they lack creativity, they fail because they lack authority.

PicklesBucket was created to solve that, by bridging the gap between operational excellence and brand authority.

Osman Assem founder of PicklesBucket standing in front of a crowd to present creative ideas

Built for Authority. Driven by Clarity.

Strategy First

We listen before we design. Understanding your goals, audience, and positioning.

Purposeful Design

Every detail - from color to type - exists to build trust and distinction.

Selective by Design

We collaborate with partners who value craft, focus, and creative partnership.

A Message From The Founder

Osman Assem Founder of PicklesBucket Portrait

PicklesBucket was built from the principle that modern enterprises deserve the same level of strategic precision as global organizations.

My goal has always been direct, to help leaders command authority, demonstrate technical trust, and build brands that partners and stakeholders verify.

Osman Assem, Founder & Creative Director

We are proud to be featured on DesignRush for our outstanding work. Top Branding Agencies in the United Kingdom 2025.